30 June 2017

FCA Heritage at the Cesana-Sestriere 2017


  • From 7 to 9 July, the legendary Cesana-Sestriere race will be held on the mountains of Olympic fame.
  • FCA Heritage will feature at this event with Fiat, alongside the latest productions.
  • At centre stage will be the Brand, which will celebrate the 60th birthday of its little car with a spectacular parade of vintage Fiat 500 and new Fiat 500 Anniversario.


The 36th edition of the Cesana-Sestriere race- Giovanni Agnelli Trophy- or "CE-SE", as it is known in the trade, is about to take off - born in1961 and now one of the key meetings of the world Vintage Motor Sports scene, also valid for the European and Italian classic cars Speed Hill Climbing championship. Over 120 pilots will test the spectacular 10.4 km circuit that climbs from 1,300m a.s.l. in Cesana Torinese, to 2,035 in Sestriere, both famous tourist destinations in the summer and winter season.


FCA Heritage, the Group department dedicated to promoting the historic legacy of FCA's Italian brands, will be at this major event, confirming its interest in this constantly growing sector, popular with all segments of contemporary society and a source of added value for the modern automotive industry. For more information please refer to www.fcaheritage.com.


At this event - which this year will be dedicated to the 60th anniversary of the Fiat 500 - the public will be able to view some historical cars of the Turin-based auto maker, together with the latest novelties currently in production.


The new Fiat 500 Anniversario, in particular, will take the spotlight. This is the new special series developed as a tribute to the legendary 500, which will be sixty years old on 4th July, and that can be ordered from 29th June from any dealership in Europe. Whether sedan or convertible, the Fiat 500 bearing the "Anniversario" logo features a real Sixties look and some of the peculiarities of the classic car: from the Sicilia orange and Riviera green colours, inspired by the bodywork of the classic vehicle, to the chrome mirror and boot, 16" vintage or diamond-finished wheels reminiscent of the classic car's spokes, or the horizontal stripes upholstery, in full Sixties style.


The public will be able to view them in the exhibitions set up in Cesana and Sestrière, where they are shown alongside historical Fiat 500s, the special 60th Anniversary Fiat 500 series and the new 124 spider. The square by the City Hall in Cesana will also be the location of the FCA Heritage stand, offering restoration and certification services. On show at the stand, the 1955 Fiat 1100 TV Trasformabile and the 1954 Fiat 8V will also take part in the dynamic Regularity Event: the former is a charming two-seater spider, with 1089 cc and 50 HP engine, which is also used for races like the Mille Miglia, while the Fiat 8V is sporty two-seater sedan, created to satisfy the needs of Italian gentleman drivers in the Fifties.


A fleet of five Fiat 124 Spider will take VIPs climbing from Cesana to Sestriere, while five Fiat Tipo will be made available for the judges.
There is more. To celebrate the 60th anniversary of its icon, Fiat organized a spectacular parade of 500 cars, including privately owned classic cars. Another tribute to this ageless model, now a symbol of Made in Italy across the world.


Below is a short description of the classic Fiat cars featured at the Cesana-Sestriere race:


Fiat 1100 TV Trasformabile (1955)

Introduced at the Geneva car show in March 1955, the Fiat 1100 TV Trasformabile is a charming two-seater spider designed by Fiat's Sezione Carrozzerie Speciali directed by Fabio Luigi Rapi. Manufactured to suit the American style favoured at the time, it features chrome grilles, protruding bumpers, panoramic windscreen, fluted classic steering wheel, reclining two-colour seater and tyres with white bands. Endowed with the same mechanics as the 1100/103 TV (Turismo Veloce), it has a powered up engine for brilliant dynamic performance. Furthermore, thanks to its independent front wheel suspensions and stabilizing bar, it guarantees reliable hold and smooth driving. Given its performance, the Fiat 1100 TV Trasformabile has been often used for motor races, including the Mille Miglia. With only 142 cars manufactured, this vehicle is part of the FCA Heritage collection exhibited at the Centro Storico Fiat in Turin.


Fiat 8V (1954)

Following the Fiat 8V coupé limited edition, the auto maker introduced a prototype at the 1954 Turin car show, with its body built out of fibreglass (it only weighed 48.5 kg), an innovative material at the time. In a way, this marked the end of the brief career of the only sports car with eight cylinder engine ever made by Fiat. In total, 114 Fiat-8V cars were built.
The 8V coupé reflected Fiat's desire to conquer market shares in the luxury car segment. A prestigious engine, such as an eight-cylinder one, is normally needed for this segment. Technical director Dante Giacosa, who also developed the Fiat 500 a few years later, chose a newly designed engine with two four-cylinder blocks at a 70 degree angle on a common base: the "eightvee" was ready. The coupé was perfectly fit for the two-litre category, popular in Italy in the early Fifties' competitions, and Vittorio Valletta wanted to export it to the North American markets.
The 8V introduced in 1952, was the first Fiat model with independent suspensions. In addition to the models assembled with artisan care at the plant, whose body was designed by stylist Fabio Luigi Rapi, others were designed by the so called "body workers": Zagato, Vignale, Siata and Ghia among those who best interpreted the "Fiat-8V" theme.


Turin, 30 June 2017



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